Wednesday, 29 February 2012

Magazine front cover evaluation Doctor Who

Evaluation on front cover of magazine
Doctor Who Magazine issue #420
I have decided to evaluate the cover of doctor who magazine because doctor who is a popular TV show science fiction drama.  The front cover of the magazine is aiming to introduce matt smith as the new doctor to the role. The magazine uses key media technology to crate the look, for example the doctor who logo has been used as the title. The key feature of the logo is the DW letters that represent the tardis and the light effect at the top has been crated afterwards using a computer programme. The silver and blue colour scheme in the letters/logo is iconic of Doctor Who. DW is an abbreviation of Doctor Who. The tagline/catchphrase of the Doctor Who magazine is all of time and space every four weeks, this is perfect because Doctor Who is a science fiction programme about travelling in time and space. The purple and blue vortex background is an abstract image that has been crated using various filters. A posed photo of Matt Smith is imposed in front of the background as the main feature. Headline states that the new doctor the anchorage to the picture. A barcode is seen at the bottom right with the price of the magazine this is to let the readers know how much the magazine costs. The headline/masthead says the new doctor which entices the reader to find out more about this, as he talks exclusively about what it takes to be a time lord. This is also a USP of the magazine. The fact that there is 2 different collectable covers is an interesting idea. Competitions are always good in a magazine and to have the chance to win a 32-inch HD TV is perfect. The TV is displayed with a poster/wallpaper of Doctor Who as anchorage to the picture. Another exclusive, the exclusive is in a bold eye-catching red so it easily stands out, there is an interview with Karen Gillan who plays the doctors companion Amy Pond in a Doctor Who Magazine exclusive. A heading of an article on the new series is included on the cover, saying that all-new previews and photos of the series are inside. The blue colour scheme in the magazine front cover is used a lot as it is the colour of the tardis.
Connotation/denotation
The masthead the new doctor is quite minimal probably because lots of different people of all ages could read the magazine. A quote from matt smith is shown as he is the cover star and the quote that he says is displayed next to him on the right as anchorage to the picture so you can see that it was him who said that. The text at the bottom explains that an interview with Matt Smith talking about what it takes to be a time lord as he is the new doctor. The words ‘doctor’ and ‘tardis’ are iconic elements of the doctor who TV show, so the readers can immediately identify with the text and the magazine.

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